Travelia

The project for Travelia was another opportunity to create a full brand design. Travelia, similar to Best Travel Club, is a brand from the travel industry. However, this time I had a chance to create something more colorful and bright. The main colors, which make Travelia more original, are pink, violet and beige.

The logo is made from the full name of the agency with some travel-themed details.

To fulfill the branding I designed a business card where the brand identity was printed with a UV effect. Then - the agency’s offer in the form of a brochure. The best challenge of this project was to create an illustration of Travelia’s owner (Alicja) herself. The illustration is now being used as a profile picture for Social Media.

At the end I created a social media template to allow posts to be made in a “DIY” way.

The full branding is very fresh and vibrant, which is an interesting way to promote and showcase the values of a young travel agency. The branding has already been printed. The main use of the brand design can be seen on Travelia’s Social Media, where the owner posts regularly using the template as well as all branding elements.

The collaboration with Travelia was a very positive experience — especially the fact that I was able to meet the vision and preferences of the owner.

travelia

Z PERSPEKTYWY

logo creation

Zofia Malon